It’s hard for people to tell the difference between AI-generated advertising and writing. So why do they respond better to the human-made stuff?
AI vs. Mad Men
Ipsos, along with faculty members from Syracuse University’s S.I. Newhouse School of Public Communications, just published a unique advertising study. They took 20 real ads from major brands, including Cheerios, Chewy, Febreze, Fiat, H&M, Old Navy, Herbal Essences, Ray-Ban Meta, TurboTax and Visa. They fed the same creative briefs used by the human ad creatives into Google Gemini, then used OpenAI’s Sora to generate fully AI-produced counterparts with no human intervention.
They showed the ads to 3,000 consumers. Only 25% of AI ad viewers were at least somewhat confident the spot was AI-made, and 40% of all viewers were uncertain either way — suggesting the public isn’t great at spotting ads that are AI generated.
But here’s the interesting part: While most people didn’t register that ads were AI-generated, they also didn’t re
Meta has raised the possibility that it could be joining the likes of Amazon, Microsoft and Google in offering cloud services at some point in the future — although potential customers shouldn’t be adding the company to their suppliers list just yet.
When asked about plans for offering such services at the company’s annual shareholders meeting, Meta CEO Mark Zuckerberg said there was a possibility of the company competing with the major hyperscalers. “It’s definitely on the table.”
He explained that different companies were approaching Meta asking for the company to offer an API service or to buy compute services at a premium price. “We haven’t done it yet, because we think we have a use for the compute, but when we feel we have overbuilt, then that is an option that we have.”
Meta has been active in developing its data centers over the past few years, so there will be a possibility of some excess capacity. It is also developing its own AI chips.
For the moment, though, the company ma
ClickHouse has surpassed $250 million in annualised revenue run rate, tripling year-over-year, with co-founder and president Yury Izrailevsky projecting the figure will reach the high nine digits by year end. The database company, valued at $15 billion following a $400 million Series D in January, serves over 4,000 customers including Anthropic, Meta, and Capital One. […]
Meta's reduced funding for the Oversight Board may limit its capacity, impacting content moderation accountability and operational independence.
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Meta's AI subscription model diversifies revenue streams, reducing ad dependency and potentially stabilizing income amid competitive pressures.
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For years, software developers on H-1B visas benefited from steady demand among US technology employers. That market is becoming more selective as companies redirect spending toward AI and rely more heavily on coding assistants.
Recent layoffs at companies including Meta and Amazon have added to the uncertainty, with engineering and software roles affected even as major technology companies continue to deepen investments in AI.
Developers and analysts say traditional engineering roles are becoming harder to land, recruiters are asking more often for AI-related experience, and workers are being pushed to keep pace with tools such as GitHub Copilot, Claude, and ChatGPT.
The shift is being driven by both AI investment and broader economic uncertainty, according to Pareekh Jain, CEO of Pareekh Consulting. Companies are changing the profile of the developers they want, hiring fewer people in some areas while paying more for AI talent.
“AI investments are changing company hiring strategy,” J
For years, software developers on H-1B visas benefited from steady demand among US technology employers. That market is becoming more selective as companies redirect spending toward AI and rely more heavily on coding assistants.
Recent layoffs at companies including Meta and Amazon have added to the uncertainty, with engineering and software roles affected even as major technology companies continue to deepen investments in AI.
Developers and analysts say traditional engineering roles are becoming harder to land, recruiters are asking more often for AI-related experience, and workers are being pushed to keep pace with tools such as GitHub Copilot, Claude, and ChatGPT.
The shift is being driven by both AI investment and broader economic uncertainty, according to Pareekh Jain, CEO of Pareekh Consulting. Companies are changing the profile of the developers they want, hiring fewer people in some areas while paying more for AI talent.
“AI investments are changing company hiring strategy,” J
Meta is rolling out consumer subscription plans globally across Instagram, Facebook, and WhatsApp, while simultaneously testing AI-focused and professional tiers under a new umbrella brand called Meta One. The entry-level Plus plans — priced at $3.99 per month for Instagram and Facebook and $2.99 for WhatsApp — offer power users enhanced profile customisation, analytics, and messaging features. Head of […]
The post Meta Stock Jumps Nearly 4% As It Launches Premium Facebook, Instagram Subscriptions appeared on BitcoinEthereumNews.com.
Topline Meta is releasing premium subscriptions for Instagram, Facebook and WhatsApp, according to a Wednesday announcement, offering extra features for consumers under a subscription platform known as “Meta One.” Meta announced the premium plans Wednesday. (Photo by Fabrice COFFRINI / AFP via Getty Images) AFP via Getty Images Key Facts As Meta rolls out testing for the subscriptions, users will begin to see offers for Instagram Plus and Facebook Plus, both of which cost $3.99 per month, and WhatsApp Plus, which will be $2.99 per month, according to multiple reports. Users paying for the premium subscriptions will have access to profile customization and story insights, TechCrunch reported, with Naomi Gleit, Meta’s head of product, saying in a video more features will eventually be added. Consumers who use Meta’s artificial intelligence offerings will also
