Thailand’s Red Bull Rival Carabao Combats Export Dip With Sales Push On Home Turf
The post Thailand’s Red Bull Rival Carabao Combats Export Dip With Sales Push On Home Turf appeared on BitcoinEthereumNews.com. Sathien Sathientham Warach Pattayanan/Forbes Thailand This story is part of Forbes’ coverage of Thailand’s Richest 2026. See the full list here. Border tensions with Cambodia took a toll on Thai energy drink maker Carabao Group, which sells in more than 40 countries but derives nearly 40% of its export revenue from the bloc referred to as CLMV, or Cambodia, Laos, Myanmar and Vietnam. For 2025 the company reported an 18% drop in net profit to 2.3 billion baht ($70 million) on a 3% decline in sales to 11.8 billion baht, mainly due to a slide in exports, a trend that continued into the first quarter of this year. To offset the decline, Carabao ramped up marketing on its home turf. It also opened a new factory in Myanmar in September and is wooing consumers in Vietnam by sponsoring professional football clubs. In a May report, research analyst Wetid Tangjindakun a