Accenture: Consumers show growing trust in AI shopping agents
Consumers are showing a willingness to let AI agents take on more shopping-related tasks, according to new research from Accenture. The company’s 2026 Consumer Pulse Research, based on a survey of 25,590 consumers across 16 countries, found that 74% of respondents would trust a personal AI agent more than their best friend to make a […] The post Accenture: Consumers show growing trust in AI shopping agents appeared first on AI News.