Why Walmart Is Chasing Wealthier Shoppers
The post Why Walmart Is Chasing Wealthier Shoppers appeared on BitcoinEthereumNews.com. Walmart is now appealing to wealthier customers. getty Something important is happening at Walmart, and it’s easy to misread it. The company that built its reputation serving the mass market is not abandoning price-conscious shoppers. It is still fighting to be the low-price authority, lowering prices on thousands of household items just this week. But its growth increasingly comes from shoppers who do not fit the old stereotype of the Walmart customer. In its most recent quarterly results, Walmart said its U.S. market-share gains were “led by upper-income households.” That’s a clue to where retail is going. Walmart, still the largest U.S. retailer by domestic retail sales, is following the money. The problem for many other retailers is that the money is increasingly concentrated in fewer households. Mark Zandi, chief economist of Moody’s Analytics, shared research that puts numbers around a trend r